“A Girl Should be Two Things: Classy and Fabulous”Coco Chanel
No truer words have ever been spoken of Cherecka Donaldson, the founder and CEO of The CDE Co.
Donaldson, a native of the North Carolina and the DMV area, clicked her heels in the late 90’s and landed at the forefront of the burgeoning Atlanta entertainment scene and quickly became recognized as one of the city’s most influential women in entertainment. As CEO of The CDE CO., a premiere event marketing incubator, Cherecka has brokered deals and executed concepts for brands and celebrities including NIKE, Macy’s, Modern Luxury, Sean John, Mercedes Benz Fashion Week, Janelle Monae, Outkast, Jane Fonda, Bryan-Michael Cox, Jagged Edge and 112.
A guru in event planning and show production, her work has been praised by Russell Simmons, Sean Combs, Ted Turner and Atlanta mayor Kasim Reed, and has been featured in UPTOWN Magazine, upscale magazine, Life & Style and JET. Knowing that beauty is nothing without brains, Cherecka earned her master’s degree in Public Administration while juggling clients between Atlanta, New York and Los Angeles. Committed to the welfare of her community, Cherecka spearheaded a company reboot designed to support Atlanta’s bubbling television and film sect in 2008. Cherecka secured accounts with BRAVO, MTV and BET, working on shows and projects including Real Housewives of Atlanta, Spring Bling, Rip the Runway and106 and Park, VH1’s new live award show, The Triumph awards and recently, Lil Duval’s Comedy Special with Swirl films. Her work has been viewed by millions of fans all around the globe.
Lastly, Donaldson has held the position as the Event Coordinator for one of today’s hottest rap artist, “Future” and his Foundation FreeWishes for the last seven years and during her down time, Cherecka regularly lends her face to campaigns for beauty brands, supports charitable organization and plays mom to her three children, including an adorable set of twins named Cayden and Calynn, age 8 and eldest daughter, Jhayla Donaldson, age 19.